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Marpole Summerfest Merchant Info
Saturday, July 8th, 2006

Catch the Summerfest spirit along Granville Street between 63rd & 71st Avenues in Marpole!

The Sixth Annual Marpole Summerfest event will take place on Saturday, July 8th, from 11 AM to 4 PM, along Granville Street between 63rd and 71st Avenues.

Sidewalk sales and merchant promotions, musicians and balloon artists, face painters and magic shows, bouncy castles and a class car Show ‘n Shine - all of this adds up to a fun-filled, family-oriented community celebration!

(See also Summerfest Entertainment)

Merchants who have taken advantage of the Association’s sponsorship and coordination of this event in the past have increased both their sales and customer counts.

For many participating merchants, Marpole Summerfest has become their busiest sales day of the entire year.

No matter what kind of business you run or service you provide, you CAN participate in Summerfest and market your business to the community.

1. Designate 1 key item as your “hook” - your “Summerfest Special” - to bring people into your business.

This can be a food item, a product or special service that your business provides.

If you are in the food service business, please have your set-up complete and food ready to eat by 11 AM. People show up hungry!

2. Advertise this “Summerfest Special” in the Vancouver Courier’s special Marpole Summerfest insert. (See enclosed drop sheet for more details)

Spread the word beyond your store and into the homes of Vancouver’s west side neighbourhoods. The Summerfest event schedule will be printed in the insert.

3. Print or copy flyers to put inside customer shopping bags in the weeks prior to July 9th.

Advertise the specials you will offer to your customers for Summerfest; maybe even include a coupon to reward them for their patronage - to be used after July 8th!

4. Take it to the street!

Be outside - on the street. Set up a table in front of your store with sale merchandise and/or product or food samples.

The key to your success with Marpole Summerfest is PARTICIPATION. The MBA office would be more than happy to help you find your key to success.

Please call Claudia @ 604-418-8232 for assistance, ideas, and more event details.